one of my most beloved conversations on technology takes place in the dead of winter. unlike SXSW where wine runs free and clothing is an optional choice, the lift conference in geneve is a lovely reminder that the best ideas are not in America.

for the past two years, the lift team has matured into a lovely curated event. combined with shift (Portugal) and reboot (Copenhagen), these three conferences rock the ideological limestone that dominates the normal technology banter.

over the past few months, lift metamorphosised from an annual conference to "a series of events gathering observers, explorers, and builders from around the world to discuss the current challenges and creative solutions presented by emerging technologies."

if you are in soul, or more importantly know friends in soul... please pass along that on 12 Sept from 16h to 18h - adam greenfield, bruce sterling and yoo suk yeon will talk about space, from real to digital.

the event is free, and without a doubt, it should be interesting!

(btw, the new lift blog is all in drupal...)